Preferensi Konsumen terhadap Pepaya Calina dan Thailand

• المؤلف الرئيسي: Widodo, Widodo
• التنسيق: UMS Journal (OJS)
• اللغة: eng
• منشور في: Universitas Muhammadiyah Surakarta 2023
• الموضوعات: Consumer’s preferences; papaya fruit; papaya variety; multi-attribute model
• الوصول للمادة أونلاين: https://journals2.ums.ac.id/index.php/benefit/article/view/2041

Fruit consumers are faced with many choices of papaya fruit that can be purchased in the market. Calina, an unknown variety, is one of the choices for papaya consumers. This study aims to analyse the types of papaya consumers’ prefer between Calina and Thai papayas and to describe the attributes of...