Developing effective communication strategy: a benefitsegmentation approach

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Bibliographic Details
Main Author:	HALEY, Russell I
Format:	Book
Language:	English
Published:	New York John wiley and Sons 1985
Subjects:	MANAJEMEN
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100		\|a HALEY, Russell I
245		\|a Developing effective communication strategy: a benefitsegmentation approach
260		\|a New York \|b John wiley and Sons \|c 1985
300		\|a xii, 510 p.; ind.; 22 cm
650		\|a MANAJEMEN
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