Global marketing management
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Main Author: | KOTABE, Masaaki |
---|---|
Other Authors: | HELSEN, Kristiaan |
Format: | Book |
Language: | English |
Published: |
Hoboken, NJ :
Wiley,
2008.
|
Edition: | 4th ed. |
Subjects: | |
Online Access: | http://www.loc.gov/catdir/toc/fy0708/2007272985.html http://www.loc.gov/catdir/enhancements/fy0814/2007272985-b.html http://www.loc.gov/catdir/enhancements/fy0814/2007272985-d.html |
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