PETER, J. P., & OLSON, J. C. (2008). Consumer behavior and marketing strategy (Ed.8.). McGraw-Hill.
Chicago (17e ed.) BronvermeldingPETER, J. Paul, en Jerry C. OLSON. Consumer Behavior and Marketing Strategy. Ed.8. Boston: McGraw-Hill, 2008.
MLA (9e ed.) BronvermeldingPETER, J. Paul, en Jerry C. OLSON. Consumer Behavior and Marketing Strategy. Ed.8. McGraw-Hill, 2008.
Let op: Deze citaties zijn niet altijd 100% accuraat.