Consumer behavior in marketing strategy
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New Jersy
Prentice-Hall International
1989
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| 100 | |a HOWARD, John A | ||
| 245 | |a Consumer behavior in marketing strategy | ||
| 260 | |a New Jersy |b Prentice-Hall International |c 1989 | ||
| 300 | |a xix, 375 p.; ill.; ind.; 23 cm | ||
| 650 | |a MANAJEMEN PEMASARAN | ||
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