Principles of marketing.-- ed.11
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New Jersey
Pearson Prentice Hall
2006
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| Physical Description: | xx, 705 p.; bib.; ill.; ind.; 28 cm |
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| ISBN: | 9780131968790 |