APA (7e ed.) Bronvermelding

KOTLER, P., & ARMSTRONG, G. (2006). Principles of marketing.-- ed.11. Pearson Prentice Hall.

Chicago (17e ed.) Bronvermelding

KOTLER, Philip, en Gary ARMSTRONG. Principles of Marketing.-- Ed.11. New Jersey: Pearson Prentice Hall, 2006.

MLA (9e ed.) Bronvermelding

KOTLER, Philip, en Gary ARMSTRONG. Principles of Marketing.-- Ed.11. Pearson Prentice Hall, 2006.