KOTLER, P. (2003). Marketing management.-- ed.11. Pearson Education International.
Chicago Style (17th ed.) CitationKOTLER, Philip. Marketing Management.-- Ed.11. New Jersey: Pearson Education International, 2003.
MLA (9th ed.) CitationKOTLER, Philip. Marketing Management.-- Ed.11. Pearson Education International, 2003.
Warning: These citations may not always be 100% accurate.