Cita APA (7a ed.)

CATEORA, P. R. (1990). International marketing.-- Ed.7. Irwin.

Cita Chicago Style (17a ed.)

CATEORA, Philip R. International Marketing.-- Ed.7. Homewood: Irwin, 1990.

Cita MLA (9a ed.)

CATEORA, Philip R. International Marketing.-- Ed.7. Irwin, 1990.