ZIKMUND, W. G. (1994). Exploring marketing research. The Dryden Press.
Chicago Style (17th ed.) CitationZIKMUND, William G. Exploring Marketing Research. Philadelphia: The Dryden Press, 1994.
MLA引文ZIKMUND, William G. Exploring Marketing Research. The Dryden Press, 1994.
警告:這些引文格式不一定是100%准確.