APA aipamena

KEEGAN, W. J. (1995). Global marketing management. Prentice hall.

Chicago Style aipamena

KEEGAN, Warren J. Global Marketing Management. New Jersey: Prentice hall, 1995.

MLA aipamena

KEEGAN, Warren J. Global Marketing Management. Prentice hall, 1995.

Kontuz: berrikusi erreferentzia hauek erabili aurretik.