APA引文

RAPP, S., & COLLINS, T. L. (1988). MaxiMarketing: The direction in advertising, promotion, and marketing strategy. McGraw-Hill.

芝加哥风格引文

RAPP, Stan, 与 Thomas L. COLLINS. MaxiMarketing: The Direction in Advertising, Promotion, and Marketing Strategy. New York: McGraw-Hill, 1988.

MLA引文

RAPP, Stan, 与 Thomas L. COLLINS. MaxiMarketing: The Direction in Advertising, Promotion, and Marketing Strategy. McGraw-Hill, 1988.

警告:这些引文格式不一定是100%准确.