RAPP, S., & COLLINS, T. L. (1988). MaxiMarketing: The direction in advertising, promotion, and marketing strategy. McGraw-Hill.
Chicago-čujuhus (17. p.)RAPP, Stan, juo Thomas L. COLLINS. MaxiMarketing: The Direction in Advertising, Promotion, and Marketing Strategy. New York: McGraw-Hill, 1988.
MLA-čujuhus (9. p.)RAPP, Stan, juo Thomas L. COLLINS. MaxiMarketing: The Direction in Advertising, Promotion, and Marketing Strategy. McGraw-Hill, 1988.
Muitte dárkkistit čujuhemiid riektatvuođa, ovdal go geavahat daid iežat deavsttas.