Basic marketing: a managerial approach
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Illinois
Richard D. Irwin
1988
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| 100 | |a McCARTHY, E. Jerome | ||
| 245 | |a Basic marketing: a managerial approach | ||
| 260 | |a Illinois |b Richard D. Irwin |c 1988 | ||
| 300 | |a xviii, 749 p.; ill.; ind.; 21 cm | ||
| 650 | |a MANAJEMEN PEMASARAN | ||
| 700 | |a PERREAULT, William D | ||
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