Consumer behavior: implications for marketingstrategy. -- 3rd ed.

Consumer behavior: implications for marketingstrategy. -- 3rd ed.

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Dettagli Bibliografici
Autore principale: HAWKINS, Del I.
Altri autori: BEST, Roger J., CONEY, Kenneth A.
Natura: Libro
Lingua:English
Pubblicazione: Plano Business Publications 1986
Soggetti:
PERILAKU KONSUMEN, PEMASARAN
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