KOTLER, P. (1988). Marketing management: Analysis, planning, implementati-on and control.-- ed.6. Prentice Hall.
Citación estilo ChicagoKOTLER, Philip. Marketing Management: Analysis, Planning, Implementati-on and Control.-- Ed.6. New Jersey: Prentice Hall, 1988.
Cita MLAKOTLER, Philip. Marketing Management: Analysis, Planning, Implementati-on and Control.-- Ed.6. Prentice Hall, 1988.
Warning: These citations may not always be 100% accurate.