ROTZOLL, K. B., & HAEFNER, J. E. (1986). Advertising in contemporary society: Perspectives toward understanding. South-Western Pub. Co.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रROTZOLL, Kim B., और James E. HAEFNER. Advertising in Contemporary Society: Perspectives Toward Understanding. Cincinnati: South-Western Pub. Co, 1986.
एमएलए (9वां संस्करण) प्रशस्ति पत्रROTZOLL, Kim B., और James E. HAEFNER. Advertising in Contemporary Society: Perspectives Toward Understanding. South-Western Pub. Co, 1986.
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