Competitive marketing strategy

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Bibliographic Details
Main Author:	CZEPIEL, John A
Format:	Book
Language:	English
Published:	New Jersey Prentice-Hall International 1992
Subjects:	MANAJEMEN PEMASARAN
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245		\|a Competitive marketing strategy
260		\|a New Jersey \|b Prentice-Hall International \|c 1992
300		\|a xvii, 491 p.; ill.; ind.; 25 cm
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