CZEPIEL, J. A. (1992). Competitive marketing strategy. Prentice-Hall International.
芝加哥风格引文CZEPIEL, John A. Competitive Marketing Strategy. New Jersey: Prentice-Hall International, 1992.
MLA引文CZEPIEL, John A. Competitive Marketing Strategy. Prentice-Hall International, 1992.
警告：这些引文格式不一定是100％准确.