CZEPIEL, J. A. (1992). Competitive marketing strategy. Prentice-Hall International.
Chicago Style (17th ed.) CitationCZEPIEL, John A. Competitive Marketing Strategy. New Jersey: Prentice-Hall International, 1992.
MLA (9th ed.) CitationCZEPIEL, John A. Competitive Marketing Strategy. Prentice-Hall International, 1992.
Warning: These citations may not always be 100% accurate.