The moving target: what every marketer should knowabout women
Pemasaran/penerjemah Damiano Q. Roosmin
Consumer behavior.-- Ed.2
The practice of marketing management: analysis, plan-ning, and implementation.-- Ed.2
Competitive marketing strategy
Sales management.-- Ed.2
Strategi pemasaran: strategic marketing planning/ penerjemah Sofyan Cikmat
Marketing management: strategy and cases.-- ed.4
Marketing management: strategy and action
Basic marketing: a managerial approach
Strategic marketing. -- 2nd ed.
An analytic approach to marketing decisions
Successful direct marketing methods.-- Ed.3
Marketing myths that are killing business: mitos-mitosmarketing yang mematikan bisnis/ penerjemah F. Tjiptono
Consumer behavior: classical and contemporary dimensions
Strategi pemasaran
Keputusan pemasaran
Manajemen pemasaran buku satu: buku pegangan kuliah
Manajemen pemasaran (suatu pengantar)
Marketing management and administrative action.-- ed.4